Bill Moggridge answers the question of What is design? Design is everything from architecure, interior design, web interface and everyday objects. Design come in many forms and practices but overall good design is human centered. Bringing into focus emotional design and design that is for everyone, young, old, quiet, loud etc
Start from people and move towards a solution
Observational studies of normal daily human behaviour should be conducted to give insight into struggles of daily life. One struggle depicted was the awful moment of accidently spilling coffee on your shirt. The solution was a pre-cleanser sticker at the bottom of a coffee cup for incase of emergercies.
However the solution is not thought up straight and often takes form of
Inspiration=> Prototyping=>Validating
Its early stages of inspiration, in which a single idea is evolved being the form of a sketch, quick mock up or improvised model. Which is then developed further and further in the prototyping stage until a coherent design is reached. Then validating its funtion or seeing if it works is the final step.
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